Making of a “Great” Headshot
Key Factors to a Great Headshot
A great headshot is one that effectively captures the essence of a You and conveys a sense of your personality, professionalism, and approachability.
Clarity
A headshot should be clear and sharp, with the your face and features in focus.
Lighting
The lighting should be flattering, with no harsh shadows or overexposed areas.
Expression
Your expression should be natural, relaxed, and confident, reflecting your personality and character.
Wardrobe
Your clothing should be appropriate for the context in which the headshot will be used, and should complement your complexion and features. You might want to leave the floral shirts at home.
Background
The background should be simple and unobtrusive, with no distracting elements that could detract from the subject. Your want all the attention on you, nothing else.
Post-processing
Any post-processing of the headshot should be minimal and subtle, with a focus on enhancing the natural beauty rather than altering your appearance. Remember, this is headshot photography for real people, not fashion photography.
Ultimately, a great headshot comes down to the facial expression. The background could be a crime scene, the clothing could be on fire, but if the expression is spot on, then we have something. People connect with people, not their clothes nor the background. Your facial expression trumps everything else.
Written by David McNaney
David McNaney is the founder and lead photographer at Chicago High-End Headshots, where he helps professionals show up as their most confident, competent, and authentic selves through expression coaching and modern, high-end imagery.
But beyond the camera, David is a husband, father, and mental health advocate. He believes in showing up fully for his clients, his family, and anyone who might need a little extra belief in themselves. Whether he’s guiding a client through a vulnerable on-camera moment or supporting his daughters in their bold, compassionate journeys, David is driven by a quiet mission: coaching people into a more empowered version of how they see themselves, and how they’re seen.
He’s not just building a photography business. He’s trying to make a small, meaningful dent in the universe; for good.
